Casio America, Inc. is about to bring women to their feet with the newest addition to the Baby-G line – Dance Style. The new watches will add spice to the wardrobes of style-savvy young women! This new show-stopping style has the popular features of Baby-G but adds a dash of flash to anyone wearing it! [...]

The hunt for diamonds in Australia has plummeted, despite a world shortage, and increasing prices. It is thought just five companies are actively looking for diamonds, although Australian explorers are flocking overseas to look in Africa and elsewhere. Dr Kevin Wills, from Flinders Diamonds, says part of the problem is government red tape, and a [...]

Movado has released the new 800 series watch with New England Patriots quarterback Tom Brady as the pitch man. The 800 series watch features precise Swiss quartz movements, wave-textured dials, and a Performance Steel™ cases with screw-down crowns. Water resistant to 200 meters and fashioned with scratch-resistant sapphire crystal, the watch is available in three [...]

A Norfolk, UK, man was returning home after a day out metal detecting more than 15 years ago when he discovered the disc. “I’d had a pretty normal day, I hadn’t found much. I was walking along a footpath and I’d kept my metal detector on – I always worry I’ll miss something if I [...]

Ivanka Trump has opened her first jewelry boutique on 62nd Street and Madison Avenue in New York City. At 25 years old she plans to open more locations in Japan and Las Vegas. Inspired by her mother, Ivana, Ivanka says “… she’s always loved jewelry, that’s something she definitely passed on to me.” Ivanka’s jewelry [...]

Reactor watches has released another great watch. The Superluminova uses tritium filled tubes that recharge nearly instantly with just a few rays of light. The Superluminova has a great 50s feel to it without all that nasty background radiation. Share and Enjoy:

Kanye West is branching out into bling. With Takashi Murakami, the Japanese designerKanye’s latest album cover, Graduation, the planned jewelry line will feature huge Manga-style necklace pendants with rare colored diamonds. Kanye debuted a prototype necklace at the Givenchy show during New York Fashion Week last month, reported by WWD. The rapper noted that there’s [...]

Gareth Penny, De Beers Group managing director, called on diamond traders in Europe, the U.S. and Israel to back Africa’s efforts to cut and polish its own gemstones. “We don’t embrace this out of some misguided enthusiasm or altruism, we embrace it because it makes good business sense and because it’s the right thing to [...]